Susan Brown : Nashville REALTOR, Nashville Real estate, Nashville homes, Nashville real estate, Real Estate Professional, REALTOR, realtor, Realtor in Nashville, realtor, homes in nashville, Susan Brown, ABR, CRS, GRI, SRES, Relocation Specialist, Relocat

HOME SELLER TIPS!!

In many ways, the selling of your home is similar to the selling of a product. From the moment you make the decision to place your home on the market, you are no longer simply a homeowner and a resident in the property. You must now view yourself as the seller of a unique and valuable commodity. The price of this commodity will be determined in the same way that other products are bought and sold.

First, there must be a demand for your property given its condition and price relative to the current marketplace.

Second, there must be viable and affordable vehicles for you to advertise your property in.

Third, the potential buyers of your property must have easy access to it to allow them to inspect it as they shop for their most suitable choice.

Fourth, and perhaps most importantly, you must be willing and able to separate your personal and emotional ties to the home from the property itself.

Appearance

There is nothing like a good first impression to drive a sale. There is nothing more lasting than a bad first impression.

Outside

Begin the process of readying your house for sale by stepping outside and evaluating the property from curbside. Trying to be objective, ask yourself what a newcomer will notice as they drive up to the property. What is the general first impression?

Has the exterior of the house been well taken care of?
How does it compare with the other homes in the neighborhood (if applicable)?
Has the landscaping surrounding the house been maintained?
Do toys, tools, or trash litter the landscape and detract from the appeal of the house?

Complete your inspection by walking around the house and into the back yard. Remain critical! Keep in mind that you are pretending to wear the shoes of a potential buyer. You are also following a path that will be walked by a home inspector or other individuals hired by the buyer to give professional opinions about the property’s façade and exterior characteristics. Prepare a list of action items that will need attention immediately and that can be completed without undue cost.

Inside

Conduct the internal inspection starting at the front door and walking through the house as a buyer might. At each threshold stop and review individual rooms to gain a general first impression. Make a list of action items pertaining to the inside of the house. Things to watch out for include:

Clutter - Piles of newspapers, magazines, toys and other objects, and even mail distract from the fine points of a room and contribute to making the room seem smaller.

Poor lighting - Inspect those things that contribute to the brightness of the room. Open curtains and shades, make sure windows sparkle from inside and out, replace burned out light bulbs, and wipe down walls that contain smudges or marks. Good lighting can contribute to a feeling of spaciousness.

Dirt - It appears in obvious places like heavily trafficked kitchens and baths, and some inconspicuous places that a serious buyer could investigate such as under furniture and appliances, in closets, on windowsills, and inside of cupboards. If your property is in a competitive market, it is strongly recommended that you hire a professional cleaning service to completely clean your house. A clean house gives the impression of being well cared for and offers a subtle assurance to most buyers.

Too much furniture - This is often a problem when you have occupied a property for a number of years. In some cases, moving furniture from one room to another or removing certain pieces altogether can greatly improve the look and feel of a room.

Poor decor - Keep an eye out for shabby fabric, colors than clash, or decorations that are so personal that they make the buyer focus on you rather than on your property. Also keep an eye out for empty spaces that could be filled by inexpensive silk flowers or plants, or other decorations that would spruce up the room.

Summary

Make a list of positive and negative features of each room and prepare to maximize the positives. Write down the finer points of the home and provide this information to your Realtor® to be used in creating promotional materials.

If you feel that there are major upgrades or changes that must be completed in order for the house to sell seek the advice of a real estate professional to get a second opinion before you invest your money on renovations. Unfortunately, in markets where there are more listings than buyers it is sometimes necessary to complete major repairs even though the cost will not be recouped through the sale of the house.

If your goal is to sell, you will have to do whatever it takes to make sure the house sells. Stay focused on the goal. The process of readying your house for sale requires a critical eye, an impersonal attitude, and in some cases nominal money. Do it right, and you will be rewarded by a timely sale!

Your home could be the largest investment in your lifetime, and you want to make sure to get the most money you can from the sale of your property and sell it in a time frame that meets your needs. I will show you how!

There are 3 components to selling a home:

Pricing the Home Correctly (not too low to give it away and not too high to scare buyers away)
Staging the Home to Sell (a can of paint can cost $15, but can be worth $1500 when applied correctly!)
Total Market Exposure (not just a sign and an ad - but a comprehensive market approach to selling a home)

Once listed in the MLS, details of your home and a photo will be available to millions of people via the Internet on major web sites including Realtor.com! Also, we use the latest in technology to help sell your home. Cyber360^TM Virtual Tours give the highest quality 360° images available! A large field of view - from floor to ceiling - and without any of the distortion you get with fisheye lenses. Imagine, a 24-hour open house of your home that potential homebuyers can view at anytime!

What are the steps in the selling process?

Step 1:	Evaluate your home's worth. Based upon your square footage, improvements and condition, a sales and list price can be estimated. Also, the average time of the market and marketing strategies can be explained.
Step 2:	Prepare your home to look its best.
Step 3:	Select an Agent to represent you.

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